REEBOK: Swizz Beatz Collabo

Swizz Beatz was recently announced as Creative Director of the Reebok Classics brand and will be influencing all aspects of the line, including creative campaigns and product. The first release from this new lineup is the Limited Edition Kamikaze, set to drop on Friday, May 13. 

PHARRELL WILLIAMS: Karmaloop

Rapper/producer Pharrell Williams is expanding his focus to include a new TV network aimed at the online generation. KarmaloopTV announced that Williams has been named creative director for the network scheduled to launch later this year.

PHILIP LIM: Weavers Short Film

The new short film by designer Philip Lim features great sceneries with sleek architectural designs that compliment the tailored, well-designed clothes perfectly.

NIXON: Axis Timepiece

Nixon offers a look into the brand’s latest addition to its watch stable in The Axis. Offered in four different options, the watch features unique horizontal chrono placement with an overall minimalist, clean-cut aesthetic. Shown below are all four colorways, with availability now through select Nixon retailers nationwide.

BMW: Carbon Bike

BMW announces the launch of its exclusive M Series Carbon Racer Bike, which will be available from all BMW dealerships in the UK starting July 2011. The BMW M Bike Carbon Racer is unrivaled in its combination of technically-sophisticated equipment and exclusive design. 

LIL WAYNE&RICK ROSS: John Music Video

NIKE: Air Trainer Huarache

The new Nikes are a hot style with cool colors priced at $100.